I find when it comes to updating the website blog, articles and so on, I am much more reluctant to write these, than I am to update our Facebook page, and I just figured out why.
1. I think it's going to take a lot of time to do a blogpost, whereas I can update Facebook in a couple of minutes or less.
2. I think it's more "serious." And people will be able to find this in perpetuity, whereas Facebook is more ephemeral, it seems. So I'd better "get it right"!